Insights
Insights
2018/06/01
How Swarovski is winning over Chinese customers on WeChat?
How Swarovski is winning over Chinese customers on WeChat?
2018/04/24
YSL Beauté HK uses WeChat facial recognition technology to cut queues
YSL Beauté looks to be a game changer by personalising the whole consumer journey with facial recognition technology with Tencent and Mindshare for the launch of its new perfume Mon Paris Couture this month in Hong Kong.
2018/03/16
Nike, McDonald's join on WeChat Games craze to entice young consumers
Global companies McDonald’s and Nike place ads on Tencent’s popular Tiao Yi Tiao mobile game, with 100 million daily users at the start of the year
2018/03/05
春節助網購 微信發紅包
今年春節,中國踏入新一波的消費熱潮,形成了所謂的「春節經濟」,根據中國商務部統計,在本年2月15日到21日期間,中國全國零售和餐飲企業銷售額達9,260億元,比去年農曆新年同期增長約10%。
2018/03/05
Tencent’s WeChat hits 1 billion milestone as Lunar New Year boosts monthly active users
Tencent’s WeChat hits 1 billion milestone as Lunar New Year boosts monthly active users
2018/01/27
How messaging apps like WhatsApp, WeChat can make money while offering free texting and calling
Ever wondered how a messaging app can make money while offering free texting and calling?
2017/11/21
Why Retailers Need To Think Social And Mobile This Holiday Season
It’s that time of year again. Black Friday, Cyber Monday and Christmas are just around the corner and brands and retailers are rapidly building momentum around the most lucrative shopping days. We’re already seen e-commerce giant Alibaba record a staggering $25bn in sales on Singles’ Day and Amazon is hoping for big success with 10 days of Black Friday deals.
2016/11/24
WeChat and McDonald’s launch mobile payment partnership
WeChat and McDonald’s South Africa are piloting mobile payments at selected restaurants in Johannesburg and Cape Town.
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