LAFORET x itchyhands – Easter Wonderland Promotion
Laforet celebrated Easter with a special campaign featuring the popular icon itchyhands, transforming the mall into an Easter Wonderland.
The campaign successfully drew customers to visit, shop, and redeem the exclusive itchyhands gift. By combining festive atmosphere with a beloved character, Laforet created a memorable shopping experience that boosted both foot traffic and brand engagement.
Matrix provided a complete marketing gift solution, covering brainstorming, planning, design, packaging, quality control, mass production, and delivery—ensuring the campaign was impactful and well-executed.