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NOW TV – Sports Carnival (Easter)
For the very first time, NOW TV hosted a large-scale Sports Carnival during Easter, designed to inspire children to explore different types of sports.
The carnival provided families with the perfect outdoor activity, offering children the chance to test their skills, enjoy interactive booth games, and experience live shows. Beyond entertainment, the event encouraged healthy lifestyles and created valuable bonding moments for families.
The campaign successfully attracted its target audience, boosting participation during the holiday period and reinforcing NOW TV’s image as a brand that promotes fun, family-friendly experiences.
Matrix supported the campaign by delivering a complete marketing gift solution, covering brainstorming, planning, design, packaging, quality control, mass production, and delivery—ensuring the carnival was impactful, memorable, and aligned with NOW TV’s vision.
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